Privacy policy for our website
Here we inform you about the processing of personal data during your visit to our website. Personal data is any information relating to an identified or identifiable natural person (hereinafter "data subject").
The party responsible for the processing of data processed during visits to and interaction with this website, as well as the responsible data processor to whom the rights of the data subject may be exercised, is:
PXL Vision AG
Rautistrasse 33
8047 Zurich
This data protection information covers data processing in accordance with the regulations of the currently applicable version of the EU General Data Protection Regulation (GDPR) as well as the currently applicable Swiss Data Protection Act (DSG), which came into force on 10.9.2023, together with the associated Data Protection Ordinance (DSV).
The DSG applies to data protection matters that have an impact in Switzerland, even if they are initiated abroad. The GDPR essentially applies to the processing of personal data of data subjects located in the Union by a controller not established in the Union.
The data processing at PXL Vision is generally carried out according to the principles of the GDPR, unless otherwise regulated. Accordingly, the processing according to Art. 6 GDPR takes place on the basis of corresponding permission norms, which also ensures a permissible data processing according to the principles named in Art. 6 DSG.
a.Data collection and storage during website visits
When you visit our website, we collect and process technically provided personal data, such as log data and metadata, as well as data generated by cookies with the corresponding consent.
We process this data for the purpose of providing our service (Art. 31 DSG, Art. 6 para. 1 b) GDPR).
Of this metadata, the following data is logged and stored (log file): The requested website URL as well as the URL of the website from which the file was requested, the visitor's stored cookies for the accessed domain, the status of the access (file transferred, file not found, etc.), date and time of the access, amount of data transferred during the connection, type and version of the browser used, language used and your IP address. We log this data for the identification and elimination of technical faults and to improve the quality of our services (Art. 6 para. 1 f) GDPR). For these purposes, your IP address is processed and shortened by the last octet. If there are concrete indications, also for the purpose of detecting and preventing misuse and fraud, website visit data may be processed (Art. 6 para. 1 f GDPR). For this purpose, data from log files of different systems may be merged and aggregated. If necessary, evaluations are also carried out with other customer data.
Log files are generally stored according to the fulfillment of the specific purpose and deleted if they are no longer required to achieve the purpose. In particular, in the event of a violation of legal rights or in a corresponding case of suspicion, the log files concerned may be retained in individual cases until the matter has been clarified and, if necessary, for further prosecution (e.g. in the case of criminal offenses such as fraud). This applies accordingly to cases of errors and malfunctions until they have been rectified.
Furthermore, we may collect and process additional personal data if this is necessary for the specific process initiated by the user. For example, in the case of contact requests or chats, the names and addresses of the users may be required, and when contact is made by e-mail, the corresponding data in the e-mail and data related to the transmission and processing of the e-mail may be processed.
PXL Vision uses the services of google as an email provider, so that when contacting us by email but also when using other social networks, users must take into account that the data associated with the email or via contact options via social networks can be processed on servers outside the European Economic Area. If you contact us, for example, by email, social media or other means, the confidentiality of the communication cannot be guaranteed when using these contact options, as it cannot be ruled out that the providers of these contact options (possibly on the basis of the terms of use concluded with you) have access to the contents of the communication. If applicable, the confidentiality of the communication also depends on the privacy settings you have made with these providers.
If there are any concerns on the part of the user in this regard, it is possible to contact the company by post at the address given in section
You will receive a newsletter if you register for a corresponding service on our website (Art. 6 para. 1 p. 1 b) GDPR). The data you provide will only be processed to provide the newsletter. To unsubscribe from the newsletter, simply click on the unsubscribe link in any email from us, which is present in each of our newsletters. Subsequently, you will not receive any further newsletters from us of the booked newsletter service.
d. Personalized videos, images and bannersYou may see a video, images or banners on our website based on your technical data or permitted cookies. For this purpose, we do not use sensitive customer data (but e.g. only the industry or country which we could identify via an analysis service provider (Leadfeeder (see below)). The processing is based on the provision of the service and, if applicable, your consent (Art. 6 para. 1 p. 1 a,f GDPR) or the cookie settings. You will receive further information on the purposes and your revocation options when giving your consent. We collect statistical information (e.g. the number of link clicks) to measure the success of the service (Art. 6 para. 1 p. 1 f GDPR).
We include content from third-party providers on our website. For this purpose, your browser may establish a connection to the servers of these third-party providers and transmit personal data to these servers. Below you will find information about the embedded content and the data processing that occurs:
|
Name |
Provider with address |
Categories of data processed |
Data processing purposes |
Possibility to stop data processing |
Further notes / privacy policy of the |
|
YouTube |
YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA (represented by Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA) |
IP address, URL of the visited page, |
YouTube video |
Disable Javascript in browser settings |
extended privacy mode enabled, YouTube does |
|
|
Google Inc, Amphitheatre Parkway, Mountain View, CA 94043, USA |
IP address, URL of the visited page, UTM parameters when the page was called up, HTTP header information (e.g. the browser used, the operating system used, the resolution and the language set); if applicable, link to existing Google user profile. |
Display Google maps, analytics and ads |
Disable Javascript in browser settings |
f. Information on the use of cookies, pixels and similar technologies
This website uses these cookies to provide the best possible user experience and to provide us with statistical information about demand and user interests.
In particular, we use so-called retargeting techniques. This allows us to reach users of our website again on other websites and platforms and present advertisements via advertising networks, i.e. providers of online advertising banner space. For this purpose, the pixels mentioned below are integrated on our website. These identify users via cookies or UserIDs of the respective network and add them to target groups which can then be used by us to play out advertisements on the respective network. In addition, the advertising networks use the data to create so-called "lookalike audiences", i.e. to create target groups with users with similar profiles. You can stop the collection of data at any time by changing your cookie preferences with us, using an ad blocker or disabling Javascript. Unfortunately, we do not have access to the data already collected by the advertising networks after your consent, but you can delete it directly from the provider. You can find more information about this here: https://optout.networkadvertising.org/?c=1
The following cookies are used:
|
Name |
Provider with address |
Categories of data processed |
Data processing purposes |
Possibility to stop data processing |
Further notes / privacy policy of |
|
Google Analytics |
Google Inc, Amphitheatre Parkway, Mountain View, CA 94043, USA |
IP address, URL of the visited page, UTM parameters when the page is called up, HTTP header information (e.g. the browser used, the operating system used, the resolution and the language set); if applicable, link to existing Google user profile. |
Traffic analytics and advertisements |
Disable Javascript in browser settings |
|
|
Google Ads |
Google Inc, Amphitheatre Parkway, Mountain View, CA 94043, USA |
IP address, URL of the visited page, UTM parameters when the page is called up, HTTP header information (e.g. the browser used, the operating system used, the resolution and the language set); if applicable, link to existing Google user profile. |
Traffic analytics and advertisements |
Disable Javascript in browser settings |
|
|
Leadfeeder |
Lidia Oy / Leadfeeder, Mikonkatu 17 C, 00100 Helsinki, Finland. |
Pages accessed, Time of visit, Time of last visit, Name of the owner of the IP address, Reverse domain of the IP address |
Identification of companies visiting the PXL Vision website. |
Disable Javascript in browser settings |
https://help.leadfeeder.com/en/articles/3561400- |
|
|
LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. |
Browser ID cookie, preferred language, routing |
Playing out and analyzing advertisements. |
Disable Javascript in browser settings |
|
|
HubSpot |
HubSpot |
User behavior on the website |
Playing out personalized content, analysis of page views |
Disable Javascript in browser settings |
|
|
|
Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland |
Analysis of advertising measures |
Analysis of advertising measures |
Disable Javascript in browser settings |
|
|
ClickCease |
ClickCease - A Click Fraud Protection Service 23 Yehuda Halevi St, Tel Aviv 600491155, Israel |
Website traffic analysis |
Bot traffic blocking, fraud prevention |
Disable Javascript in browser settings |
|
|
Hotjar |
Hotjar Ltd, Dragonara Business Centre, Dragonara Road, Paceville St Julian's STJ 3141, Malta |
We use Hotjar to better understand the needs of our users and to optimize the offering and experience on this website. |
Helps us align our offering with user feedback and behavior. |
Disable Javascript in browser settings |
g. Social plugins
This website uses so-called "social plugins" of the social networks Facebook (Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA), Twitter (Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA), Xing (XING SE, Dammtorstrasse 30, 20354 Hamburg, Germany), LinkedIn (LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA).
Even if you are not a member of one of the social networks, it is possible that they will learn your IP address via the social plugin and may store it. We have no influence on the scope of the data collected in this way by the operators of the social networks. If you are logged into one of the social networks at the same time, the operator can assign the corresponding calls to your account with the respective social network. Furthermore, if you interact with the social plugins, i.e. click on the "like button" or "share", for example, the respective social network processes the corresponding information. For details on the purpose and scope of data processing, collection and use on the part of Facebook, Google and LinkedIn and your rights and settings options in this regard, please refer to the respective data protection notices:
- Facebook: www.facebook.com/policy.php
- Google: www.google.de/intl/de/policies/privacy/
- X (formerly Twitter): www.x.com/privacy
- LinkedIn: www.linkedin.com/legal/privacy-policy
If you do not want social networks to collect data about you via our website, do not click the buttons. You can also block the social plugins using add-ons for your browser.
We have set links on our website to websites of other providers. We are not responsible for the data processing on these websites. For information on how the respective providers handle data protection, please refer to their data protection provisions.
PXL has appointed its own expert and legally competent employee as data protection officer, who regularly checks compliance with data protection regulations.
The data protection advisor can be reached by email at privacy@pxl-vision.com or by mail at the address given in Section
When processing personal data, PXL uses state-of-the-art technical and organizational measures to protect this data from loss, destruction, unauthorized access and unauthorized disclosure. (Art. 8 DSG, Art. 32 GDPR)
Among other things, PXL Vision operates an information security management system (ISMS) to ensure compliance with technical and organizational measures. The ISMS has been certified by independent third parties in accordance with ISO/IEC 27001:2013 and is regularly reviewed by internal and external audits. Part of this ISMS is a data protection concept, which includes a continuously updated processing directory and, if required, data protection impact assessments.
Within the meaning of the DSG and the GDPR, data subjects are generally entitled to the following rights:
- You have the right to obtain information about your processed data (Art. 25 DSG and Art. 15 GDPR).
- You have the right to have incorrect personal data corrected or incomplete data completed (Art. 32 DSG and Art. 16 GDPR).
- You have a right to have your personal data deleted under certain legal conditions (Art. 32 DSG, Art. 17 GDPR).
- You have a right to restrict processing under certain legal conditions (Art. 32 DSG, Art. 18 GDPR).
- You have a right to receive or transfer the personal data concerning you under certain legal conditions (Art. 28 DSG, Art. 20 GDPR).
- You have the right to revoke your consent to the processing of your personal data at any time with effect for the future. The lawfulness of the processing carried out on the basis of the consent until the revocation remains unaffected by the revocation. You can declare a revocation by sending a message to privacy@pxl-vision.com.
Alternatively, you can send your request in writing to the above address. In addition, you have the right to file a petition or complaint with the supervisory authority. For this purpose, you can contact the respective competent data protection supervisory authority.
You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data carried out on the basis of Article 31, Article 6(1)(f) GDPR; this also applies to profiling based on these provisions. We will then no longer process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the assertion, exercise or defense of legal claims. You can submit such objections to us using the contact details provided. If we process your personal data for the purpose of direct marketing, you have the right to object at any time to the processing of such personal data for the purpose of such marketing; this also applies to profiling, insofar as it is related to such direct marketing. We will then no longer process your personal data for this purpose.
7. Places of data processing
We generally process your personal data only in Switzerland, Germany and the European Union. If, in individual cases (such as the connections to external providers outlined above), personal data is processed outside of this region, PXL Vision indicates this in this policy and has, at the same time, entered into corresponding agreements with these companies to comply with data protection obligations in accordance with the standards of the DSG and GDPR.
8. Data recipient
Employees of our company and service providers who support us in data processing as part of contract processing (service providers for IT operations, customer service) have access to your personal data to the extent necessary to fulfill the aforementioned purposes. In individual cases, we are legally obliged to transmit personal data to authorities (e.g. requests for information from investigating authorities) or natural/legal persons (e.g. to assert claims). Further information on possible recipients of your personal data can also be found in the preceding sections.
Since changes in the law or changes in our internal company processes may make it necessary to adapt these data protection provisions, we reserve the right to make changes.
PXL Vision AG, Version 10/2023